Naver Z
Naver Z
NAVER Z is a subsidiary of Naver operating as an independent legal entity. Its flagship product, ZEPETO, is a 3D avatar-based social metaverse with 400 million users worldwide. It has achieved a unicorn valuation of 7 billion RMB, driven by investment from HYBE, YG, and JYP Entertainment, brand partnerships with Gucci, Nike, and Disney, and the UGC economy fostered by ZEPETO Studio.
NAVER Z is a subsidiary of Naver operating as an independent legal entity. Its flagship product, ZEPETO, is a 3D avatar-based social metaverse with 400 million users worldwide. It has achieved a unicorn valuation of 7 billion RMB, driven by investment from HYBE, YG, and JYP Entertainment, brand partnerships with Gucci, Nike, and Disney, and the UGC economy fostered by ZEPETO Studio.
Download Bitget Wallet appWhat is Naver Z?
Naver Z is a South Korean technology company and a subsidiary of Naver Corporation, best known for developing ZEPETO, one of the world's largest avatar-centric metaverse platforms. The project's mission is to provide an immersive 3D social universe where users can express their identities through customizable avatars, interact in virtual spaces, and participate in a robust creator economy.
How Does Naver Z Work?
Naver Z operates by integrating advanced 3D rendering, facial recognition technology, and AI to transform user photos into personalized avatars. Its ecosystem, ZEPETO Studio, allows creators to design, build, and monetize virtual items and worlds, while the ZepetoX (ZTX) initiative extends this into the blockchain space, enabling asset ownership and decentralized governance on networks like Arbitrum.
What Makes Naver Z Unique?
Naver Z is unique for its massive global reach, particularly among Gen Z, and its deep integration with K-pop culture and luxury brands like Gucci and Ralph Lauren. Unlike many metaverse projects, it bridges the gap between traditional social networking and Web3, offering a mature creator economy that has already facilitated millions of virtual item sales and high-profile global partnerships.
Who Are the Founders of Naver Z?
Naver Z was established as a spinoff from Snow Corporation, a subsidiary of the Korean search giant Naver. The company is led by CEO Dae-wook Kim, who has a background in scaling digital experience platforms and has spearheaded Naver Z’s expansion into blockchain technology and international markets, including significant investments from SoftBank and Jump Crypto.
Latest news
What Key Events Have There Been for Naver Z?
Significant milestones include raising $189 million in a Series B round led by SoftBank in 2021 and launching ZepetoX (ZTX) in partnership with Jump Crypto in 2023. Recently, the platform partnered with Walmart to launch its first e-commerce experience for physical goods and announced the 'Overdare' NFT game collaboration to further its blockchain gaming footprint.
Project Announcements
Naver Z recently announced the launch of a global brand partnership program to facilitate marketing for metaverse studios and is currently focusing on integrating Large Language Models (LLMs) to enhance avatar interactivity and AI-driven content creation.
Upcoming events
Latest Airdrop
ZTX, the official blockchain ecosystem token for the Naver Z-backed project, conducted a major genesis airdrop in October 2023 for early participants and land owners. Future airdrop events for the 'Overdare' ecosystem or new ZepetoX tiers are periodically announced via their official social channels, focusing on active community contributors.
ICO Time
The primary token for the ecosystem, ZTX, did not follow a traditional public ICO model but utilized private funding rounds led by Jump Crypto, followed by exchange listings in late 2023.
IDO Time
The ZTX token launch featured an Initial DEX Offering (IDO) on platforms like Sushiswap and others integrated with the Arbitrum network in October 2023.
TGE Time
The Token Generation Event (TGE) for ZTX occurred on October 16, 2023, coinciding with its listing on major global exchanges.
Project announcements
Where to Buy Naver Z?
The ZTX token can be traded on several major centralized exchanges, including Gate.io, Bybit, and KuCoin. For decentralized options, it is primarily available on Uniswap and Sushiswap within the Arbitrum ecosystem, with ZTX/USDT being the most liquid trading pair.
Naver Z Price
Daily Trading Volume
The 24-hour trading volume typically fluctuates between $2 million and $5 million USD, reflecting moderate liquidity in the metaverse token sector.
All-Time High
ZTX reached an all-time high of approximately $0.038 in late 2023; current prices reflect a significant correction typical of broader market volatility.
All-Time Low
The all-time low was recorded near $0.006 shortly after the initial market cooling period post-launch.
Market Cap and Valuation
Market Cap
The circulating market cap varies between $20M and $50M USD depending on market conditions, ranking it among mid-tier metaverse projects.
Fully Diluted Valuation
The FDV is based on a total supply of 10 billion tokens, representing the long-term valuation as tokens are released through the vesting schedule.
Naver Z Price Prediction
Credible insights from market analysts suggest that the price is heavily influenced by the adoption of the ZTX metaverse and the growth of Naver Z's user base. While some experts view the platform's 400 million users as a massive long-term catalyst, others warn that general metaverse fatigue could lead to prolonged consolidation. There are currently no official price targets from top-tier financial institutions.
How to buy Naver Z?
To purchase Naver Z (ZTX), follow these simple steps using the Bitget Wallet:
Download the Bitget Wallet: If you haven't already, download the Bitget Wallet app from the official website or your app store.
Create an Account: Open the app and create a new account by following the on-screen instructions. Ensure you secure your account with a strong password.
Fund Your Wallet: Deposit funds into your Bitget Wallet by transferring cryptocurrencies like USDT or ETH.
Navigate to the Market: In the Bitget Wallet, go to the DApp or Market section and search for ZTX.
Place Your Order: Select the desired trading pair (e.g., ZTX/USDT), enter the amount you wish to buy, and confirm your order. Once completed, the tokens will be added to your wallet.
Download the Bitget Wallet: If you haven't already, download the Bitget Wallet app from the official website or your app store.
Create an Account: Open the app and create a new account by following the on-screen instructions. Ensure you secure your account with a strong password.
Fund Your Wallet: Deposit funds into your Bitget Wallet by transferring cryptocurrencies like USDT or ETH.
Navigate to the Market: In the Bitget Wallet, go to the DApp or Market section and search for ZTX.
Place Your Order: Select the desired trading pair (e.g., ZTX/USDT), enter the amount you wish to buy, and confirm your order. Once completed, the tokens will be added to your wallet.
FAQ
What is the Purpose of Naver Z?
The purpose is to build a next-generation social platform that empowers users to create their own digital identity and monetize their creativity in a 3D virtual environment.
How Can I Participate in Naver Z's Ecosystem?
Users can join by downloading the ZEPETO app to create avatars, or participate in the blockchain ecosystem by holding ZTX tokens, owning ZTX virtual land, or creating items in ZEPETO Studio.
What Sets Naver Z Apart from Competitors?
Naver Z stands out due to its massive existing user base of 400 million registered accounts and its success in securing official collaborations with global pop stars and fashion houses that its competitors lack.
Is Naver Z Secure?
Yes, Naver Z implements enterprise-grade security for its main app, and its blockchain ventures, like ZTX, have undergone smart contract audits by reputable firms to ensure the safety of user assets.
What are the Risks Associated with Naver Z?
Potential risks include the high volatility of the ZTX token and the competitive nature of the metaverse industry, which is currently dominated by large players like Roblox and Epic Games.
Disclaimer & risk notice: Some content on this page may be AI-assisted or generated and is for general reference only. For the most accurate and up-to-date information, please refer to the project's official website. Bitget Wallet values every partnership. If you find any issues or inaccuracies, contact us at [email protected] — we appreciate your feedback and will continue to improve.
